Project Description

B2B Engagement

MSD Animal Health engaged Centigrade to create the concept, design, 3D visualisation and build management for exhibition stands in Bangkok, Vietnam and Nantes that focused on chickens, pigs and fish.

Centigrade generated the main umbrella theme, “Shift your Perspective,” as well as designed and produced sales support print and video tools. We also created an interactive game that functioned as a prospect lead capture tool.