Project Description

The Lamborghini Huracán LP 610-4 is already an object of desire, but Sant’Agata Bolognese’s finest is enjoying a little extra time in the limelight this year courtesy of Bloomberg Pursuits. The Centigrade team worked quickly late last year to orchestrate a meeting between the outlet and one of the company’s locally-based vehicles to offer Bloomberg reporter Hannah Elliott the chance to write an article about how an already-special visit to Monaco can be that much better with 10 cylinders of unbridled power just behind the driver’s seat.

As one of the world’s foremost luxury lifestyle outlets, Bloomberg Pursuits represents a perfect synergy between the luxury super sports cars that Lamborghini builds and in-market readers with the means to make a purchase. By virtue of acting quickly to organize multiple groups across six time zones, Centigrade was able to orchestrate coverage for one of its top clients in one of the best outlets in the world.

Read more here: Bloomberg Pursuits