Project Description

Making a Bold Design Statement in Los Angeles

Centigrade created an exclusive evening of international fashion, design and innovation for Italian client Alcantara.

This annual event was held at Vibiana in downtown Los Angeles to kick off the Los Angeles Auto Show. The lifestyle evening attracted over 200 fashion industry experts, designers, influencers, automotive industry executives and media.

Guests experienced the versatility of Alcantara in a wide range of applications during a fashion show featuring Y’s by Yohji Yamamoto and various lifestyle displays by Ligne Roset, the French modern furniture company, Leica Camera, the German optics company, and Lamborghini, the Italian super sports car manufacturer. Each installation showcased new and unpredictable shapes and expressions of Alcantara material with a special touch of contemporary elegance and style.

Centigrade helped establish Alcantara Lifestyle as the premier event during the Los Angeles Auto Show press days and we look forward to hosting another successful event next year.