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First Performance in the United States to Launch American Tour
To celebrate the start of the Breitling Jet Team American Tour, Centigrade PR hosted top-tier media in Florida to see the team’s first performance in the United States at the Sun ‘n Fun International...
Concours Celebrates 37 Years of the World's Most Spectacular Automotive Works of Art
The Concours d’Elegance of America at St. John’s has retained Centigrade to assist in the promotion and brand awareness of its organization with the intent to communicate its preeminence among international Concours d’Elegance events. The public relations campaign focuses on attracting new audiences to the classic and collector car industry as well as highlighting the vehicles and their owners. “...
Centigrade Represents Multiple Clients at Iconic Automotive Event
Centigrade was back in Amelia Island, Florida this year supporting several clients at the annual Amelia Island Concours d’Elegance. This world-class automotive event, which takes place at The Ritz-Carlton, attracts automotive enthusiasts and historic vehicle collectors from all over the globe. Centigrade provided PR and marketing support for a number of clients including: Alfa Romeo, Breitling,...
Let's Take a Drive
At Centigrade, we go above and beyond to ensure every drive experience we plan, develop and activate connects prospects and customers to your brand in a powerful way. No idea is too big; no detail too small. Whether launching a new vehicle, celebrating your brand's anniversary or thanking your customers in a distinctive way, Centigrade has the talent and expertise to help you achieve your goals....
I recently had the pleasure of attending Pleinschool Helder, in Eindhoven, a high school which specialises in autism spectrum and attention disorders. This time (this is my 3rd visit) I spent 2...
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Centigrade’s PR team was pleased to assist Hagerty CEO, McKeel Hagerty, present the company’s new Market Rating and classic car market update to Bloomberg’s Matt Miller on January 23rd.
In Sant'Agata Bolognese, Italy
At the end of January, Centigrade’s client, Lamborghini unveiled its new Huracán GT3 racecar to customers, media and partners from around the world. Starting this year the Huracán GT3 will compete in the Blancpain Endurance Series across five venues in the EU, among them, the famous Spa Francorchamps 24-hours race. "With the Huracan GT3," explains Lamborghini's President and CEO Stephan...
Those of you familiar with the automotive industry know that Detroit kicks off the year by hosting the North American International Auto Show. This year, our clients, Automobili Lamborghini and...
In the UK
We asked Julie Barnard how she end up wing walking in the UK and here’s what she told us; A friend of mine asked about going wing walking in the UK, so I put her in touch with our friends at Breitling - within a few days, I decided to join her, why not, we only live once. England is not known for reliable weather forecasts; however, this time, it couldn't have been more perfect - a stunning...