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The Twitter Is Mightier Than The Sword

If you’re feeling hungry, a stroll down Bologna’s...

9 Oct 2017
What Women Want

If a sizeable proportion of your target market...

31 Jul 2017
Forbes joined Breitling on a flight on board the 77-year-old Breitling DC-3 aircraft

Forbes joined Centigrade client, Breitling, on an...

17 Jul 2017
Digital Detox - or Cold Turkey?

It’s June. For us Northern Hemisphere dwellers,...

26 Jun 2017
Nothing Fails Like Success

One of our colleagues at Centigrade needed some...

25 May 2017
The Blossom Walk

On the 22th of April Centigrader Helena did a 25...

4 May 2017
Get to Know Our Intern: Caroline Solon

Caroline was born in Dearborn, Michigan. She...

3 May 2017
We Are All in the People Business

There’s a saying that a company’s greatest assets...

27 Apr 2017
The Enduring Appeal Of The Motor Show

Switzerland doesn’t have much in the way of a...

23 Mar 2017
24 Aug 2013
Centigrade Trail Run

A Special Look at the Hollywood Sign

The Centigrade Intern, Olivia Matthews, guided by Centigrade Asia Managing Director, Martin Lilly, embarked on a trail run to the Hollywood Sign in Los Angeles.  Both keen runners, their route took them along the Hollyridge Trail which is probably one of the best trails to get up close to the Hollywood sign.

Along the way, they stopped to shoot a video and take in some of the the iconic views of Los Angeles which have appeared in hundreds of movies. Of course after all that exercise it was time for breakfast at the Beachwood Cafe where they were joined by co-workers Fazel Adabi and Bonnie Tsai. Watch the video and see one of the world’s most famous signs as you may never have seen it before.  

Centigrade - Centigrade Trail Run - Hollywood Sign

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