Autoliv Electronics, a division of Autoliv (NYSE: ALV), has retained Centigrade to assist in the promotion of its next generation of in-car night vision safety technology, introducing the world’s...
News & Views
Casey was born in Detroit. She likes yoga,...25 May 2017
One of our colleagues at Centigrade needed some...25 May 2017
On the 22th of April Centigrader Helena did a 25...4 May 2017
Caroline was born in Dearborn, Michigan. She...3 May 2017
There’s a saying that a company’s greatest assets...27 Apr 2017
Switzerland doesn’t have much in the way of a...23 Mar 2017
There’s a theory that today’s affluent consumers...28 Feb 2017
Smart consumer technologies aim to anticipate our...19 Jan 2017
https://vimeo.com/1961002061 Jan 2017
Why is Thanksgiving the fourth Thursday in...24 Nov 2016
- 1 of 8
- next ›
RT @BCG: Think of your organizations ecosystem as a series of systems working together for the advancement of the unit: https://t.co/ys6Mge…
Centigrade to Support the 2014 Chicago Auto Show
The Chicago Automobile Trade Association (CATA) has retained Centigrade to assist in the promotion of the 2014 Chicago Auto Show. The public relations campaign will focus on increasing national media exposure and general consumer awareness.
“We’re excited to partner with Centigrade as we work toward increased media coverage of the 2014 Chicago Auto Show,” said Dave Sloan, CATA President and Auto Show General Manager. “Centigrade has longstanding media ties, a proven track record of successfully working with automotive clients, and established relationships within the automotive industry.”
Founded in 1904, the Chicago Automobile Trade Association is the oldest and largest metropolitan new-car dealer association in the nation. The Chicago Auto Show was first produced in 1901 and has been staged more times than any other auto show in North America. Since 1935, the CATA has produced the Chicago Auto Show – one of the largest of its kind in North America. The 2014 show dates are Media Preview, February 6-7; First Look for Charity, February 7; Public Show, February 8-17. For more information on the Chicago Auto Show, visit www.chicagoautoshow.com.
“Centigrade is both honored and excited to represent the 2014 Chicago Auto Show. We’ve been actively involved with the show through some of our existing clients, so we understand and appreciate the many assets the show offers the auto industry and consumers,” said Julie Barnard, President of Centigrade.
You might also like
The Historic Vehicle Association (HVA) has retained Centigrade to assist in the promotion and brand awareness of its organization with the intent to create a national agenda for automotive heritage....
Alcantara S.p.A. has retained Centigrade to assist in the promotion and brand awareness of its innovative material, Alcantara, with the intent to create a meaningful connection between the brand and...
This summer, Centigrader Lindsay was in Dijon, France supporting client Breitling and Breitling Jet Team. While there, she had the opportunity to fly with the Jet Team.
Those of you familiar with the automotive industry know that Detroit kicks off the year by hosting the North American International Auto Show. This year, our clients, Automobili Lamborghini and...